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At any level of higher education, the ability to convey your candidacy in writing is an essential skill. For prospective graduate students, understanding the ins and outs of a personal statement is the first step toward increasing your chances of admission.
With that in mind, let’s compare a familiar ‘known’ (the college essay) to a relative unknown (the personal statement). Here are three ways in which the two are distinct from one another:
The bottom line: Admissions officers have thousands of applications to read and only so many hours in a day. With an 8-10 minute first read of a student’s application, it’s important to make a lasting impression as quickly as you can.

Marc is the author of Untangling the Ivy League, a best-selling guidebook on the Ancient Eight. He earned a BA from Cornell University and an MBA from University of North Carolina – Chapel Hill. Marc chaired the admissions ambassadors at Cornell and the admissions advisory board at UNC.